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FOR IMMEDIATE RELEASE No. 2956
Mitsubishi Electric to Open New Event Space METoA Ginza
Enabling visitors to experience the Group's advanced technologies and services firsthand
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TOKYO, September 14, 2015- Mitsubishi Electric Corporation announced today it will establish an event space called METoA Ginza in spring 2016 within the Ginza 5-chome Project (provisional name), Tokyu Land Corporation's new large-scale commercial facility, to enable visitors to experience Mitsubishi Electric Group's advanced technologies and services firsthand.
It will be the first time in 29 years for Mitsubishi Electric to open such a facility in Ginza, after its Mitsubishi Electric Sky Ring showroom from 1963 through 1987. The area attracts a wide variety of visitors from Japan and overseas, making it an ideal location to raise the Group's profile and communicate its value to society by highlighting how its products improve people's lives.
METoA Ginza will not only exhibit Mitsubishi Electric's innovative products, but will also let visitors see, feel, and experience them by holding hands-on events. The facility is slated to include a café and an area featuring unique, specially created elevators and large-scale displays.
METoA Ginza will be designed by architect and interior design specialist Shigeru Kubota of Kubota Architects & Associates.
It will be the first time in 29 years for Mitsubishi Electric to open such a facility in Ginza, after its Mitsubishi Electric Sky Ring showroom from 1963 through 1987. The area attracts a wide variety of visitors from Japan and overseas, making it an ideal location to raise the Group's profile and communicate its value to society by highlighting how its products improve people's lives.
METoA Ginza will not only exhibit Mitsubishi Electric's innovative products, but will also let visitors see, feel, and experience them by holding hands-on events. The facility is slated to include a café and an area featuring unique, specially created elevators and large-scale displays.
METoA Ginza will be designed by architect and interior design specialist Shigeru Kubota of Kubota Architects & Associates.
Rendering of interior
Logo
Overview
| Name | METoA Ginza |
| Origin of name | Mitsubishi Electric: Touch of Advancement |
| Location | 5-2-1 Ginza, Chuo-ku, Tokyo, inside Ginza 5-chome Project (provisional name) |
| Total area | Approx. 908 square meters |
| Type of facility | Event and exhibition area, café |
| Opening | Spring 2016 |
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